From every known popular sports, the Sponsors, the Manufacturers, the Marketing and the fans, they collectively has made their indelible stamp on the game. The Media does what is needed with the aces of the game.
Celebrity players in their own right, we notice children sporting the celebrity’s footwear, jackets, headgear and anything that carries their fame and name.
This has become so hype for children during their impressionable young age so much so that they wish to emulate their idol’s feat wherever they are gathered for recreation.
Recently, my nephew requested his parents to buy something more unique. It was an item from a collection of personalized basketballs. This trend is amazing amongst fans who make it known who’s their champion when it comes to playing the game.

